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Marketing Resources for Students

FUNDING, BUDGET, AND PROCESSING HELP

Do you need help with funds for your student program? Check out our Student Affairs Student Funding page for a wealth of knowledge and resources.

ADVERTISING EVENTS ON-GROUNDS

Social Media

Want help reaching a broader audience for your student organizations & CIO events? Contact our ODOS marketing staff to help repost your events or with help producing socials. Email: Alison White, Marketing Director, ODOS

@UVA

@UVA is our student engagement platform where students explore opportunities to get involved and manage their student organization pages. The platform also includes a bulletin board and calendar for announcements and event details. Primary Contacts for Departments and registered student organizations (CIOs, SSOs, etc.) can go to their page on @UVA and create “News” articles to share event announcements

Facebook Calendar

Facebook may not be a go to app for your personal use, but it’s a primary source of advertisement for events at UVA! Be sure to create an event in Facebook! This automatically adds your event to the app calendar, so it’s marketed and available to the UVA community. 

University Calendar

To submit an event to the University Calendar go to the website, choose “suggest an event” under “calendar login,” and follow the instructions.

Table Tents

Advertise in the dining halls, email uvatabletents@gmail.com

SOCIAL MEDIA

Want help reaching a broader audience for your student organizations & CIO events? Contact our ODOS marketing staff to help repost your events or with help producing socials. Email: Alison White, Marketing Director, ODOS. Follow & interact with @UVAODOS on our InstagramFacebook, and Twitter channels.

Establishing a Successful Social Media Presence

Here are some social media guidelines and best practices, which will help to establish a social media presence and build a social media following.

ELECTRONC DISPLAYS

HooView

HooView is a display system for advertisements (flyers) across network-enabled screens on Grounds. UVA entities can submit a flyer to HooView for approval.  To submit content for HooView, please visit the @UVA homepage, log in, and click the link under the HooView Submission Form. More details on submissions are included there. 

FLYERING, POSTERS, & CHALKING

You can post on designated boards in Newcomb & around grounds. ONE posting per organization, per event, per board. Flyers should not cover up other flyers (slight overlap is ok). All postings are removed on Sunday night. Chalking is allowed on designated areas around grounds. 

E-NEWSLETTERS

Connections

Connections is a weekly newsletter distributed every Wednesday and is another way for you to find out what’s going on around Grounds. Submit an item for publication using this form. 

ENGAGE@UVA

A weekly newsletter committed to connecting students, faculty, staff and community members with opportunities for active civil engagement within and beyond the University. Submit events here or email engageuva@gmail.com for more info. 

Multicultural Student Services (MSS)

A weekly newsletter that aims to promote inclusion and engagement for historically underrepresented students. MSS, within the Office of the Dean of Students, enhances the undergraduate experience through co-curricular programs and culturally relevant services that are meant to empower students in their identity, build community, and help a diverse group of students find their individual and collective voices. Please fill out this form by Thursdays at 11:59 PM to be included in the Monday newsletters to be sent out on Monday mornings. Please keep all submissions clear and concise. All submissions will be considered for editing and reformatting in order to meet our content and formatting guidelines. 

QTimes Newsletter

A weekly newsletter hosted by the UVA LGBTQ Center to promote events. Please fill out this form by Thursdays at 11:59 PM to be included in the Monday newsletters to be sent out on Monday mornings. Please keep all submissions clear and concise. All submissions will be considered for editing and reformatting in order to meet our content and formatting guidelines. 

PHOTOGRAPHY 

Student Photography Initiative (SPIN)

SPIN, an initiative within Student Engagement, was created to help students and student organizations at UVA capture their events and experiences through photography AT NO COST. Request a SPIN photographer at your next event.
*SPIN primarily focuses on event photography and would consider other ways to be supportive. 

PROMOTIONAL GIVEAWAYS AND VENDORS

Want guidance on promo items, vendors, & marketing ideas? Contact our ODOS marketing staff with questions, to help guide & streamline the process. Email: Alison White, Marketing Director, ODOS